When I sit with high-achieving professionals, I often hear the same quiet admission: “I’ve lost my why.”
They’re still performing, still achieving, still carrying teams and families—but the fire feels dimmed, and the meaning feels distant.
I know this ache intimately. For years, I equated success with titles, performance, and proving myself in every room I entered. But when the proving becomes your only fuel, burnout is inevitable. And science tells us something deeper: when purpose is missing, our very lives are at risk.
The Science of Purpose and Survival
Psychiatrist Viktor Frankl discovered this truth in the darkest of circumstances. In Nazi concentration camps, he observed that those who survived were not the strongest in body, but those who carried a deep sense of purpose—a “why” to live for.
“Those who have a why to live can bear almost any how,” he wrote (Man’s Search for Meaning, 1946/2006).
Modern research echoes his findings. A landmark study from the University of Michigan found that adults with a strong sense of purpose had a 15% lower risk of death compared to those who felt aimless (Alimujiang et al., 2019, JAMA Network Open). Other studies show that purpose improves sleep quality, lowers the risk of heart disease, and strengthens resilience against depression (Hill & Turiano, 2014; Boyle et al., 2009).
In the workplace, purpose has profound effects, too. A McKinsey study found that employees who identify strongly with their purpose are five times more likely to be engaged at work and report higher resilience and well-being, even in times of crisis (McKinsey, 2021).
This isn’t just philosophy—it’s physiology. Purpose literally sustains us.
Purpose in Leadership and Career
In Breaking Through Coaching, I describe purpose as your compass. It doesn’t eliminate challenges, but it orients you toward clarity when everything else feels uncertain.
Without it, leaders often find themselves over-performing, burned out, or disconnected from their own values. With it, leaders create trust, inspire others, and align their decisions with meaning—not just metrics.
Reconnecting with your why isn’t a luxury. It’s a lifeline for your health, your leadership, and your legacy.
Reflection for You
This week, I invite you to pause and ask yourself:
- What was my why when I first began this career or leadership journey?
- Where have I drifted from it—and why?
- If I reconnected with that, why, how would my decisions, energy, and impact shift today?
Take five quiet minutes to journal. Your heart already knows the answer.
Closing
If you’ve lost touch with your why, know this: you can always return. Purpose is waiting—not in another title or achievement, but in the clarity of who you already are.
That’s why my coaching and workshops exist: to help leaders and teams pause, breathe, and realign with their compass of purpose. Because when you reconnect with your why, you don’t just extend your years—you expand the quality of your life and leadership.
Ready to reignite your purpose? Let’s explore it together. Book a discovery call NOW to explore how a team workshop might be the spark you’ve been missing.